SMS Privacy Policy

Updated: January 8, 2025

 

 

SMS Privacy Policy for SMS/TCR Registration Compliance

 

Genovations Realty is committed to ensuring compliance with The Campaign Registry (TCR), TCPA (Telephone Consumer Protection Act), and CTIA guidelines for SMS communications. This SMS Policy ("SMS Policy") outlines our practices, procedures, and user rights to maintain transparency and adherence to regulations for greater transparency. 

 

 

Terms of Service 

 

Our Terms of Service which includes all disclaimers of warranties and limitation of liabilities is herein incorporated by reference. 

 

 

Privacy Policy on website

 

Our compliant Privacy Policy, which includes how we collect, store, and use user data, including phone numbers, is hereby incorporated by reference and includes the following:

 

1. A clear explanation of the purpose for collecting phone numbers (e.g., SMS communication) in conjunction to this SMS Policy.

 

2. A statement about data security and how personal information is protected.

 

3. A declaration that we do not sell or share user data with third parties without consent.

 

4. Instructions for contacting us regarding privacy concerns (email, phone, or address). 

 

 

User Consent (Opt-In Policy)

 

We only send SMS messages to users who have provided explicit consent to receive communications from us. Consent is collected through: 

 

1. In Response to Consumer Inquiry or Contact Form. Online intake form with clear opt-in language (unchecked by default) when collecting phone numbers. Example: "I consent to receiving calls and texts from Genovations Realty for real estate information and assistance. Texts may include listing recommendations, status updates, and related information. Message frequency varies and data rates may apply. Reply UNSUBSCRIBE to opt-out."

 

2. Verbally by Consent. Genovations Realty gets consent verbally when an agent contracts with the Brokerage Firm. Example: "Do you agree to receive conversational text messages from Genovations Realty? The message frequency will vary and message and data rates may apply. Text HELP for help. Text UNSUBSCRIBE to cancel. Visit https://genovationsrealty.com/site/privacy-terms for our Privacy Policy and Terms of Service."

 

Opt-In SMS Requirements

 

Genovations Realty may also collect information via text, a phone call, an email, or through an in-person conversation. We collect your information to help you buy or sell a home, become a real estate agent at our brokerage firm as specified by the user(s). We use this information to communicate with user(s) to schedule appointments, send account notifications, send event reminders and ask questions. Please review our Terms of Service and Privacy Policy for additional details as to the types of messages the user can opt to receive.

 

When users opt-in, they receive a confirmation message containing:

 

1. Our brand name: "Genovations Realty".

 

2. Instructions for opting out by texting: "To opt out at any time, text UNSUBSCRIBE."

 

3. Information about how to get help: "For assistance, text HELP or visit our website at https://genovationsrealty.com/."

 

4. Message frequency: "Messaging frequency may vary."

 

5. Disclosure about potential fees: "Message and data rates may apply."

 

6. Links to our Terms and Conditions and Privacy Policy: "Visit https://genovationsrealty.com/sms-privacy-policy for privacy policy and https://genovationsrealty.com/site/privacy-terms#terms-of-service for Terms of Service."

 

 

Clear Messaging Requirements

 

Opt-In Message Example:

"Do you agree to receive conversational text messages from Genovations Realty? The message frequency will vary and message and data rates may apply. Text HELP for help. Text UNSUBSCRIBE to cancel. Visit https://genovationsrealty.com/sms-privacy-policy for info regarding our Privacy Policy and Terms of Service.

 

Opt-Out Message Example:

"Thank you for opting-out of SMS messages from Genovations Realty. To opt back in at any time reply SUBSCRIBE. Visit https://genovationsrealty.com/sms-privacy-policy for more information."

 

HELP Message Example:

"To receive HELP, please call Genovations Realty at (615) 487-0300 or email us at info@genovationsrealty.com. Message and data rates may apply. For more information regarding our Privacy Policy and Terms of Service, visit https://genovationsrealty.com/sms-privacy-policy.”

 

 

Message Frequency and Delivery

 

We clearly communicate the expected frequency of SMS messages during the opt-in process and will only send messages in compliance with the local delivery restrictions. 

 

 

Opt-Out Policy

 

Users can opt out of SMS communications at any time by replying "UNSUBSCRIBE." Upon receiving an opt-out request:

 

1. A confirmation message is sent to acknowledge successful opt-out.

Example: "Thank you for opting-out of SMS messages from Genovations Realty. To opt back in at any time reply SUBSCRIBE. Visit https://genovationsrealty.com/site/privacy-terms for our Privacy Policy and Terms of Service."

 

2. No additional messages will be sent unless the user opts back in. 

 

 

HELP Assistance and Support

 

Users can text "HELP" to receive support information, including:

 

1. Brand name: Genovations Realty, LLC

 

2. Contact details for customer support ( info@genovationsrealty.com or 615-487-0300).

 

Example: "To receive HELP, please call Genovations Realty at (615) 487-0300 or email us at info@genovationsrealty.com. Message and data rates may apply."

 

 

Data Privacy and Security

 

We prioritize user data protection and ensure:

 

1. Personal information, including phone numbers, is securely stored and accessed only for the purposes outlined during opt-in.

 

2. User data is not shared or sold to third parties without explicit consent.

 

3. Our privacy policy, available on our website, provides complete details.

 

 

Compliance with Federal and State Laws

 

We comply with all relevant regulations, including:

 

1. TCPA (Telephone Consumer Protection Act): Users must provide explicit consent before receiving SMS communications.

 

2. CTIA Guidelines: All messages comply with CTIA content standards.

 

3. The Campaign Registry (TCR): Our SMS campaigns are registered to ensure transparency and carrier compliance.

 

 

Customer Support Options

 

For assistance or questions, contact as follows: 1) Text "HELP" or 2) Contact our support team at:

 

Email: info@genovationsrealty.com

Phone: 615-487-0300

Website: https://genovationsrealty.com/contact

 

 

Prohibited Content and Practices

 

We ensure that our SMS messages:

 

1. Do not include unlawful, misleading, or fraudulent content.

 

2. Exclude any promotion of illegal activities or adult content.

 

3. Are sent only to users who have opted in.

 

 

Updates to This Policy

 

This policy is reviewed and updated regularly to reflect changes in regulations or our practices. Any updates will be communicated on our website at https://www.GenovationsRealty.com.